Perfect Hair Day Shampoo

What it is: A hydrating shampoo that gently cleanses while enhancing shine for silkier, stronger, and healthier-looking hair with every wash.

Hair Type: Fine, Medium, and Thick

Hair Texture: Straight, Wavy, and Curly

Hair Concerns:
- Dryness
- Shine
- Damage/Split Ends/Breakage

Key Benefits:
- Shinier and stronger hair after one wash
- Leaves hair silkier, shinier, and healthier-looking after each wash
- Luxe lather gently yet effectively cleanses without stripping or over-drying

Highlighted Ingredients:
- Proprietary Amino Cleansing Complex: A sulfate-free surfactant blend that cleanses hair without stripping.
- Moisturizing Ester: Detangles, thus leaving hair with visible shine.
- Phytantriol: Preserves hair color and reduces damage from heat tools.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: A moisturizing ester detangles and enhances shine while Living Proof’s Proprietary Amino Cleansing Complex, a sulfate-free surfactant blend, gently yet effectively cleanses hair while helping to protect strands from styling damage and breakage. Plus, phytantriol preserves hair color.

Clinical Results: In a 200-person consumer-use test:
- 80% of consumers agreed that their hair feels instantly hydrated after just one use of Perfect Hair Day Shampoo and Conditioner

-Proprietary Amino Cleansing Complex: A sulfate-free surfactant blend that cleanses without stripping.
-Moisturizing Ester: Detangles, leaving hair with visible shine.
-Phytantriol: Preserves hair color and reduces damage from heat tools.

Water/Eau/Aqua, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Hydroxysultaine, Decyl Glucoside, Glycol Distearate, Sodium Lauroyl Lactylate, Sodium Cocoyl Glycinate, Maltooligosyl Glucoside, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Lauryl/Myristyl Polyricinoleate, Behenyl Alcohol, Laureth-23, Sodium Cocoyl Isethionate, Ceteareth-60 Myristyl Glycol, Cassia Hydroxypropyltrimonium Chloride, Hydrogenated Starch Hydrolysate, Furcellaria Lumbricalis Extract, Polyquaternium-47, Phytantriol, Hydroxyacetophenone, PPG-2 Hydroxyethyl Cocamide, Laureth-4, PEG-150 Pentaerythrityl Tetrastearate, Trisodium Ethylenediamine Disuccinate, Sodium Benzoate, Citric Acid, Fragrance/Parfum, Linalool, Hexyl Cinnamal, Citronellol, Limonene.

Suggested Usage:
-Apply to wet hair.
-Lather.
-Rinse.
-Follow with Perfect Hair Day™ Conditioner (sold separately).

Tip:
-If you have fine hair but previously used Perfect Hair Day Shampoo and Conditioner to prioritize the conditioning over volume, now you don’t have to compromise: Give Living Proof’s Full Shampoo and Conditioner a try (sold separately).

Recycling Instructions:
-This Living Proof product is recyclable through TerraCycle®.